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Как luxе переходит в онлайн
В магазины дорогих брендов приходят не только за покупкой, но и за атмосферой и сервисом. Об особенностях онлайн-торговли в премиальном и люксовом ретейле, о том, что помогло увеличить продажи во время карантина и как быстро покупатели вернутся в офлайн, — в материале MarketMedia.
We all are dancing to the beat of millennials’ drums
Arnold van de Water, General Manager of the Meet Vincent van Gogh Experience (Vincent van Gogh Museum, Amsterdam), shares with MarketMedia’s readers his thoughts on the collaboration of shopping centers and the Museum, presented this year at the MAPIC 2019 Asia Forum in Cannes.
How malls collaborate with museums
The Van Gogh Museum in Amsterdam, Tokyo Museum of Modern Art, the Hermitage and other leading museums of the world make their way to large shopping centers bringing its installations, reproductions of paintings and educational lectures. MarketMedia has explored the advantages of such fanciful collaborations.
Russia is Not about Working in a White Shirt
Maksim Levchenko, Executive Partner of Fort Group, which is one of Russia’s top five biggest owners of commercial real estate, told MarketMedia about the conquest of the Moscow market, the reasons for the exodus of foreigners from Russia and the creation of Brodsky Museum in St. Petersburg.
Auchan: Renaissance or Decline?
French supermarket chain Auchan, one of Russia’s leading retailers, is starting a major reorganization of its business. Sources of MarketMedia say that up to a third of all the chain’s supermarkets in the country may be closed and Auchan might even completely leave the Russian market. Representatives of Auchan deny such possibility.
How Calvey Case Affects Retail
What unites the grocery retailer VkusVill, the pizzeria Papa Jones and the online store OZON? The shareholder of all those companies is the fund BaringVostok. MarketMedia is looking into how the arrest of the fund’s founder Michael Calvey will affect their business.
What is Amazon’s secret of online commerce and how did they become a leader? Who else besides Amazon is mak-ing money on this platform?
Why your receipt has become shorter
Analysis of Russian trade during the first six months of this year, has shown a trend that an average purchase size in Russia has dropped at many food retail chains, including discount stores. Experts believe that retail operators fell into their own trap and became victims of excessive promotions and discounts.
How Russian restaurateurs win the world
Ginza Project, a restaurant holding, is entering the Georgian market. MarketMedia tried to get a sense of how Russian restaurateurs expand their businesses to other countries.
How not to build a “greedy box”
Chapman Taylor is one of the largest architectural bureaus in the world, known for designing most of the signature retail malls in Russia and the CIS. Ramchandra Khatiwada, director of the Russian business at Chapman Taylor, spoke with MarketMedia about building a retail and leisure complex, where men will not experience stress.