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Auchan: Renaissance or Decline?
French supermarket chain Auchan, one of Russia’s leading retailers, is starting a major reorganization of its business. Sources of MarketMedia say that up to a third of all the chain’s supermarkets in the country may be closed and Auchan might even completely leave the Russian market. Representatives of Auchan deny such possibility.
Why your receipt has become shorter
Analysis of Russian trade during the first six months of this year, has shown a trend that an average purchase size in Russia has dropped at many food retail chains, including discount stores. Experts believe that retail operators fell into their own trap and became victims of excessive promotions and discounts.